Episode
American Experience: Tupperware!
Overview
"Modern dishes for modern living" (and they "burped," no less), sold by women at "home parties." This slice of 1950s Americana is recalled in "Tupperware!" "The era and the product were made for each other," says one of the Tupperware "ladies" who are interviewed throughout the hour. Husbands are interviewed too because Tupperware was oftentimes a family affair, with the men working behind the scenes. The man in charge: Earl Tupper, who invented the sealable plastic containers. But a woman, Brownie Wise, developed Tupperware's phenomenally successful marketing plan. What gives "Tupperware!" its bite is the fact that Tupper and Wise didn't get along.
Details
- Series
- American Experience
- Season
- Season 16
- Episode
- Episode 6
- Air date
- 2004-02-09
- Runtime
- 55 min
Episode context
Tupperware! is Episode 6 in Season 16 of American Experience. It aired on 2004-02-09. The runtime is 55 min.
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Episode 5: Remember the Alamo
"Remember the Alamo" recalls the contributions of Tejanos (Hispanic Texans) to the struggle for Texan independence. It profiles Tejano leader Jose Antonio Navarro (1795-1871), an ally of Stephen F. Austin in the effort to build up the Texas economy by luring American settlers (cotton planters particularly) in the 1820s. Navarro was also a spearhead of the revolt against Mexican general Antonio Lopez de Santa Anna in 1836.
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